Peec AI is one of the best-liked trackers in AI search, and most reviews of it are out of date. Its changelog for 13 October 2026 describes "a new actions experience", a content optimizer and a Peec Agent with 30 built-in skills, which answers the old complaint that it only reported numbers. The rule that has not changed is printed on every self-serve plan: "Choose 3 models".
That rule is the review. If your buyers ask three engines for advice and you want a clean dashboard with unlimited users, Peec is a sound buy. If they also ask Claude, Perplexity, Grok or DeepSeek, or you want the content written and published for you, the three-model cap and the add-on pricing decide the matter. Full disclosure: we build Honeyb, a competing tool. Every Peec fact below comes from Peec's own pages, read between 10 and 15 October 2026, or from the news sources we link.
Peec AI at a glance
| Peec AI (October 2026) | |
|---|---|
| What it is | "AI search analytics for marketing teams": visibility, position, sentiment and sources, plus actions and an agent |
| Built by | A Berlin company founded by Marius Meiners, Tobias Siwonia and Daniel Drabo; launched February 2025 |
| Customers | "3500+ brands and agencies", by its own count, including Zalando, Attio, Squarespace, Hugo Boss, n8n and TUI |
| Plans | Starter, Pro and Advanced (self-serve), Enterprise (custom, annual) |
| US price | $95, $245 and $495 a month as served to a US visitor; 15% off annual billing |
| Models | 3 per self-serve plan from ChatGPT, AI Mode, AI Overviews, Microsoft Copilot, Gemini and Naver AI; up to 13 on Enterprise |
| Users | Unlimited on every plan |
| API | From Pro; SSO on Enterprise only |
| Standout | Clean interface, unlimited users and languages on every plan, source analytics down to the URL |
| Main limit | Three models per plan; Claude, Grok and DeepSeek only on Enterprise; Perplexity as a paid extra |
What Peec AI does
Peec runs the prompts you choose every day on the models you pick and reports four numbers: Visibility ("the percentage of AI responses that mention your brand"), Position, Sentiment and Share of Voice against the competitors you add. Its pricing page groups everything else into five stages, and the feature names below are Peec's own.
| Stage | Peec features (its names) | What it gives you |
|---|---|---|
| Discover | Prompt volume ("scored 1 to 5"), competitor, topic and prompt suggestions, intent and brand classification | Help choosing prompts, with relative demand rather than search counts |
| Measure | Visibility overview, Brand insights, Ads library, Local GEO, AI Shopping with SKU-level tracking, Source analytics, Brand Perception, Objections, Prompts fact-checked | A wide reporting layer, including products and sponsored placements in AI answers |
| Act | Gap analysis, Recommended actions, Agent actions | Ranked opportunities, "grouped by earned and owned" |
| Report | Visibility lift analysis and predictor, Crawlability audit across 40+ bots, AI referrals, Crawl insights, Looker Studio connector | Proof of impact and a view of AI crawlers on your site |
| Peec agent | Company and project context, user memory, skills and custom skills | An assistant that works on your data |
The 13 October 2026 release matters most for a buyer today. Actions now arrive as a ranked list with the evidence behind each one: "Site fixes come first, followed by owned actions on your own pages and earned actions such as getting listed, pitching editorial, and growing reviews." A content optimizer opens an existing page in an in-app editor with suggested changes, and the agent connects to 20+ MCP tools such as Notion, Linear and DataForSEO. Peec is explicit that "nothing changes without your approval".
Peec AI pricing
Peec prices by prompts and models. Every self-serve plan tracks daily, includes unlimited users and lets you choose three models; the prices are the ones Peec's pricing page shows a US visitor, captured on 10 October 2026. We reread the page on 15 October 2026 for the plan limits below, and it served euro prices to our European browser, so the dollar figures stay from the US capture and we print no euro prices.
| Plan | US price a month | Prompts | Models | AI answers a month | Projects | Price per answer |
|---|---|---|---|---|---|---|
| Starter | $95 | 50 | 3 | 4,500 | 1 | about $0.021 |
| Pro | $245 | 150 | 3 | 13,500 | 2 | about $0.018 |
| Advanced | $495 | 350 | 3 | 31,500 | 5 | about $0.016 |
| Enterprise | Custom, annual | Custom | Up to 13 | Custom | Unlimited | On request |
The answer counts are Peec's own ("tracked prompts by active models and tracking frequency"); price per answer is our division. Three details shape the real bill. More models are an add-on charged per model at your plan's prompt count. Languages are unlimited on every plan, and Peec's pricing FAQ says regions and languages add nothing to the price, but its Tracking Coverage table caps countries at 1 on Starter and 3 on Pro and Advanced, with unlimited countries only on Enterprise. And SSO and the full model list sit on Enterprise, while API access starts on Pro.
Which AI engines Peec AI tracks
This is where most buyers should slow down. Peec's model table lists six models a self-serve customer can choose three from: ChatGPT, AI Mode, AI Overviews, Microsoft Copilot, Gemini and Naver AI. Perplexity appears among the add-on models. Claude Sonnet 4, Grok, DeepSeek, Qwen, Mistral and Meta's model appear only in the Enterprise column, most of them marked as tracked through the API.
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In practice, a US brand that wants ChatGPT plus both of Google's AI surfaces has used its three models before adding Gemini, Perplexity or Claude. The engines disagree with each other often enough that this is not a technicality: the same buyer question returns a different shortlist of brands on ChatGPT, Gemini and Perplexity.
Where Peec AI is strong
- A clean product. Reviewers and customers return to the same point: it is quick to set up and easy to read. One customer quote on its pricing page says it "keeps things simple".
- Unlimited users and languages. No seat counting and no language cap on any plan. Countries are capped at 1 on Starter and 3 on Pro and Advanced, with no surcharge inside those caps.
- Deep source and shopping data. URL-level citation share, source classification, SKU-level product tracking and an ads library of sponsored placements in AI answers.
- Now with actions. Ranked site, owned and earned actions, a content optimizer for existing pages and an agent with skills close much of the gap between reporting and doing.
- Staying power. Peec raised a $21 million Series A in November 2025 led by Singular, and said in May 2026 that it had passed $10 million in annual recurring revenue.
Where Peec AI falls short
- Three models per plan. The cap holds from $95 to $495. Broad coverage means add-ons or an Enterprise contract.
- Claude, Grok and DeepSeek on Enterprise only. Perplexity costs extra on every self-serve plan.
- No API on Starter. API access starts on Pro, the Data Studio connector on Advanced, and SSO is Enterprise only.
- Prompt volume without numbers. Demand is scored 1 to 5 rather than given as a search count.
- No article allowance. Peec's actions and content optimizer suggest changes for you or the agent to make. On the pages we read it lists no monthly article allowance and no publishing of new articles to your CMS.
Peec AI vs Honeyb
Honeyb is an agent that gets brands recommended by AI. It runs your buyers' questions every day on the engines you choose, from all eight, ranks what to fix first, and then does the work: its Content Agent researches, writes and publishes articles to WordPress, Ghost, Shopify, Webflow or Wix, alongside fixes to how AI crawlers read your site and a list of the sources the engines trust.
| Peec AI | Honeyb | |
|---|---|---|
| Entry price (US) | $95 a month, 50 prompts, 3 models | $29 a month, 10 prompts, 1 engine; $79 for 50 prompts on 3 engines |
| All engines on one self-serve plan | No; 3 per plan, more as add-ons | Yes; Full Spectrum tracks all 8 for $199 |
| Claude | Enterprise only | Any plan |
| Perplexity | Paid add-on | Any plan |
| Grok and DeepSeek | Enterprise only | Full Spectrum, or pick one on any plan |
| Refresh | Daily | Daily |
| Users | Unlimited | 1 on The Minimum; unlimited from $79 |
| What to do next | Ranked actions, content optimizer, agent | Ranked fixes, crawler fixes, target sources |
| New articles written and published | Not listed | 5, 15 or 30 a month, published to your CMS |
| API | From Pro ($245) | Separate pay-per-answer API, no plan needed |
| Free check before you pay | Free trial | Free AI visibility checker, no card |
Peec keeps two real advantages: unlimited users and languages from the first plan, plus AI Shopping and an ads library that Honeyb does not offer. On the rest Honeyb comes out ahead. At the same 50 prompts on three engines, Honeyb's Multi-Model costs $79 against Peec Starter's $95, and adds 15 published articles a month. Full Spectrum tracks all eight engines daily, 100 prompts a day or about 24,000 answers a month, for $199: about $0.008 an answer, about half Peec's best self-serve rate, with Claude, Perplexity, Grok and DeepSeek included. That is why Honeyb is our pick for best overall and best value. Our Honeyb vs Peec AI comparison has the feature-by-feature detail.
The verdict: is Peec AI worth it?
Peec AI is worth it for a mid-market brand or agency that tracks three engines, sells in one country on Starter or up to three on Pro and Advanced, and wants the whole team in one clean dashboard. Its own plan copy says as much: Starter is "for SEO and content managers getting started", Pro "for SEO teams that need sophisticated AI search tracking" and Advanced "for marketing teams managing multiple projects", with separate agency bundles for sharing prompts across clients. Its October actions and agent make it more than a reporting tool, and its funding and customer list make it a safe vendor.
It is a weaker buy if your buyers use more than three engines, if Claude or Perplexity matters in your category, or if you need articles written and published rather than suggestions. Those are the gaps Honeyb was built to close, at a lower price per answer. To see the rest of the field, our Peec AI alternatives score 11 tools on engines, price per answer, API and actions, and Profound vs Peec AI covers the enterprise question.
Before you start any trial, see where you stand today: the free AI visibility checker asks one live engine, instantly and with no signup, whether it recommends you and who it names instead; the full report on up to eight engines starts with a 3-day free trial.
